Areas of Expertise
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Brand strategy
Voice and tone development
Channel strategy
Social media strategy
Email + SMS marketing strategy
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Social-first content creation (photo, short-form video, graphics)
Creative copywriting
Editorial content creation + production
Email + SMS campaign creation
Integrated content calendars
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Social media management
Email marketing
SMS marketing
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Paid social strategy
Influencer + brand partnerships
A/B and multivariate testing
Real-time reporting + insights